Continued from page 3 While it was not the start of an ongoing partnership, Dairy Queen still had a “terrific experience” teaming up April 19 with Baltimore Ravens quarterback Joe Flacco at a location in Rosedale, Md., scoring a public-relations and cause-marketing win, said Barry Westrum, executive vice president of marketing for the restaurant chain. The idea for the event started as a way to promote Minneapolis-based Dairy Queen’s new $5 Buck Lunch by getting a ...
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