Restaurant marketers reported a number of exceptional TV campaigns in the second quarter, with many brands breaking through the clutter by accentuating strengths they have cultivated for years in their advertising, according to a new study from Ace Metrix. The Mountain View, Calif.-based advertising research firm found that Baskin-Robbins and Olive Garden led their respective categories of quick-service and casual-dining marketers with multiple commercials earning top “Ace ...

Register to view this article

It’s free but we need to know a little about you to continually improve our content.

Why Register?

Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.

 

Attention Print Subscribers:  While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!
 

Questions about your account or how to access content? 

Contact: Brian Galletta (813) 627-6722 Brian.galletta@penton.com or Desiree Torres (813)-627-6792 Desiree.Torres@penton.com

Already registered? here.