Ruby Tuesday, IHOP air successful ads
(Continued from page 1) Ruby Tuesday, which had the fourth-highest Ace Score of the quarter, with 691, “over time has become a much better 15-second advertiser,” Symonds said, noting that its top ad was a 15-second spot that advertised three concepts very quickly. The spot conveyed new sliders call Mini Masterpieces, with attractive price points of $5.99 or $9.99 as part of a combo, and the availability of the unlimited salad bar, all without time for much ad copy or a ...
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