Bakery-café chain says revamp will boost traffic, expand menu items
Au Bon Pain said Tuesday it is redesigning its restaurants to help increase customer traffic and expand menu offerings. The Boston-based bakery-cafe chain also is testing iPads as an order-taking device in select stores Au Bon Pain has added create-your-own-salad stations containing 30 ingredients and overhauled its sandwich presentation by adding larger menu boards and options allowing customers to purchase customized or grab-and-go sandwiches and salads. “Convenience means different ...
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Contact: Desiree Torres Desiree.Torres@penton.com