THOUSAND OAKS Calif. Craig Hopkins has been named vice president of franchise development and real estate for Baja Fresh Mexican Grill, based here. Hopkins will be responsible for attracting franchise operators for both the 300-unit Baja Fresh and the 101-store La Salsa Fresh Mexican Grill brands. La Salsa recently was acquired by Baja Fresh from Carpinteria, Calif.-based CKE Restaurants Inc., parent of the Hardee’s and Carl’s Jr. brands. Hopkins formerly was director and vice ...

Register to view this article

It’s free but we need to know a little about you to continually improve our content.

Why Register?

Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.


Attention Print Subscribers:  While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!

Questions about your account or how to access content? 

Contact: Desiree Torres 

Already registered? here.