Operators tap into fast-growing beer market
Belgian beers — whether large, internationally recognized lager brands or small, ultra-niche ales — are on the rise. As sales of many other varieties stagnate, certain Belgian breweries and their importers are actually unable to keep up with demand, with sales growing in the high single or even double digits. The reason, observers say, is perceived value. “When economic times are bad, people make a value judgement as to what is worth [their money], and I think that ...
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Contact: Desiree Torres Desiree.Torres@penton.com