Consumers want morning meal options that are healthful and convenient, a market research report said Monday. The breakfast daypart has been growing steadily in recent years and now accounts for about 12 percent of total restaurant industry sales, generating about $42 billion annually, according to the 2011 “Breakfast Consumer Trend Report” by Chicago-based Technomic Inc. The number of consumers eating out for the morning meal has grown, with about 46 percent saying they went to ...
Register to view this article
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!
Questions about your account or how to access content?