The average American consumer has been evolving for quite some time, and Nation’s Restaurant News’ upcoming special report reinforces the most crucial aspect of that change: There no longer is a typical American consumer. According to projections of the 2010 U.S. Census by demographic-trends expert Peter Francese, Americans are becoming older, more diverse and increasingly clustered in bustling and multiethnic regions of the country, which affects their dining out behavior and how ...
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