TAMPA Fla. Checkers Drive-In Restaurants Inc. has hired Terri Snyder as executive vice president and chief marketing officer for its 800 Checkers and Rally’s Hamburgers restaurants. Snyder, who has more than 20 years of marketing experience in foodservice, most recently was senior vice president and chief marketing officer for Carlson Restaurants Worldwide, where she oversaw all marketing activities for T.G.I. Friday’s USA, T.G.I. Friday’s International and Pick-Up Sticks.She replaces ...
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Contact: Desiree Torres Desiree.Torres@penton.com