The Kruse Report
Casualization is a rapidly expanding cultural phenomenon. In lifestyle terms, it’s reflected in the demise of the formal living room and the rise of the laid-back family room. In social terms, e-vites have replaced written invitations, and flip-flops and baseball caps have become acceptable attire. The casualization of the restaurant industry is part of that trend, and it represents a sea change in what, where and how consumers eat. It was also the subject of the 14th Annual Worlds of ...
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