Social media-engaged brand adds a new fan every 45 seconds
Chili’s Grill & Bar adds a new fan to its Facebook page about every 45 seconds, so as the Brinker International brand neared the 999,999-fan mark earlier this month, it began planning a celebration of the milestone. The one-million mark was reached a little before noon on Aug. 3, but the celebration for one of its most ardent Facebook fans occurred Aug. 12 at Brinker’s headquarters in Dallas. Chili’s flew Pam Loland and her husband, Kevin, from their home in Jackson, ...
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