Many restaurant companies have turned to international growth to offset results from the struggling domestic economy, but when it comes to the largest prize in foreign expansion — China — it is a two-company race between Yum! Brands Inc. and McDonald’s Corp. As Yum and McDonald’s host investors this week in China to tour their respective systems of nearly 4,000 and nearly 1,500 restaurants, the analyst community has a mixed view of how well each global brand can ...
Register to view this article
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to the NRN Digital and Print access package, for only a small additional amount, you can get NRN All Access, which includes premium reports such as the annual NRN Top 200 data. Either way, we ask that you register now. We promise it will only take a few minutes!