Chinatown Ice Cream Factory gets a scoop of business savvy

NEW YORK Mike D from the Beastie Boys sported a red t-shirt with a green dragon licking an ice cream cone to the 2006 VH1 Hip Hop Honors. A regular customer of the Chinatown Ice Cream Factory here, he posed for a Wired Magazine cover photo in the shop’s yellow dragon tee. The buzz about the Chinatown Ice Cream Factory is a relatively new phenomenon that co-owner Christina Seid is trying to infuse into the 30-year-old shop that her father founded. As one of the youngest female ...

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