DENVER Chipotle Mexican Grill Inc. said this week it would increase menu prices by 6 percent in the current fourth quarter to help counter rising costs that led to a dent in third quarter profit. The increase, which is on top of the current 4-percent year-to-year price increase already in effect from previous quarters, is not without risks, according to both company management and industry analysts. Customer traffic, already trending negative for the 800-unit burrito chain, may take ...
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Contact: Desiree Torres Desiree.Torres@penton.com