Noting that consumers are seeking spicier menu items when dining out, Church’s Chicken said it has added a new Spicier Spicy Chicken to its menu. The chicken-on-the-bone product is marinated in a spicy sauce for 12 hours, the chain said Monday. Church’s tested it for six months before rolling it out systemwide this month as a permanent menu item. “Spicy foods continue to be a 'hot' trend, no pun intended,” said Kirk Waisner, Church’s chief chicken officer. ...
Register to view this article
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!