The Consumer Picks survey was developed by WD Partners’ Insights group and is designed to provide relative benchmark rankings on major attribute ratings across restaurant brands. Respondents, who participated online, were given a list of 164 restaurant chains organized into groups depending on the chain’s service model as well as the respondent’s geographic location. They were asked to identify which restaurants they had patronized in the last six months, or since Dec. 1, ...
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Contact: Desiree Torres Desiree.Torres@penton.com