LOUISVILLE Ky. Strong international results for Yum! Brands Inc. trumped the effects of a widely publicized rat infestation and E. coli outbreak within its Taco Bell brand, helping the company post a 14-percent year-over-year increase in first-quarter profit on a total revenue gain of 7 percent. The gains came despite an 11-percent decline in same-store sales at Taco Bell, a result of the "two incidents" at the chain that resulted in "adverse publicity," Yum said in a statement. Last ...

Register to view this article

It’s free but we need to know a little about you to continually improve our content.

Why Register?

Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.

 

Attention Print Subscribers:  While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!
 

Questions about your account or how to access content? 

Contact: Brian Galletta (813) 627-6722 Brian.galletta@penton.com or Desiree Torres (813)-627-6792 Desiree.Torres@penton.com

Already registered? here.