Family-dining brands push value menus

Cracker Barrel and Bob Evans expand meal deals as consumers’ budgets tighten

Cracker Barrel and Bob Evans have rolled out new value menus to compete with established offerings at competitors like Denny’s and Waffle House. The recent deals from family-dining chains show a renewed focus on providing value to customers whose budgets have been squeezed by higher prices at the gas pump and grocery store. On Thursday, Lebanon, Tenn.-based Cracker Barrel introduced $5.99 daily lunch specials, served from 11 a.m. to 2 p.m. From Monday through Friday, guests can choose ...

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