CHICAGO After years of waning sales and diminished foot traffic, family dining is on the brink of a resurgence, thanks to some aggressive marketing, menu reengineering and an increased focus on providing more value to consumers, according to Technomic. Astudy released Thursday by the marketing research firm found the segment well positioned for renewed growth, especially in comparison to casual dining. Of 1,500 people surveyed, 58 percent of consumers said family dining provided good value ...
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Contact: Desiree Torres Desiree.Torres@penton.com