This is a special message from Schwan’s. Menu planners agree that flatbreads will be used in more ways by more foodservice operations in the months ahead. The unanimity ends with their predictions of what forms the variation might take. It’s difficult enough to agree on a name, they point out. Are we talking tortillas, pitas, lavoche, naan, piadine, pappadum, matzohs, or just oversized crackers? “I think there’s a flatbread in every ethnic cuisines, [but] people use ...

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