Harsha Agadi, chairman and chief executive of Friendly Ice Cream Corp., has had a busy Wednesday morning. Beginning at 6 a.m., Agadi separately contacted the company’s factory workers, support and field employees, franchisees and suppliers and vendors. Each received news that the Wilbraham, Mass.-based Friendly Ice Cream, parent of the Friendly’s once 500-unit family-dining chain, has filed for Chapter 11 bankruptcy protection and closed 63 restaurants. Employees also found ...
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Contact: Desiree Torres Desiree.Torres@penton.com