As competition has heated up amid a cooling of the economy, fast-casual chains are promoting both value and hospitality to woo fickle customers who want bargains and a bit of pampering during the same dining occasion. The fast-casual niche’s sales grew 13.3 percent overall in 2007 as the entire quick-service restaurant sector could notch only a 5.3-percent increase, according to foodservice consulting firm Technomic Inc. Regardless, the more adult-oriented fast-casual concepts are ...

Register to view this article

It’s free but we need to know a little about you to continually improve our content.

Why Register?

Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.


Attention Print Subscribers:  While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!

Questions about your account or how to access content? 

Contact: Desiree Torres 

Already registered? here.