Chief marketing officer, KFC USA
As part of its “So Good” ad campaign, which debuted in June of last year, Louisville, Ky.-based KFC recently has been making actors out of its cooks by featuring them in company commercials. Now the chain also has elevated one of its most dedicated cooks to c-suite level, so to speak. KFC, which is owned by Yum! Brands Inc., in June announced the promotion of longtime cook Aaron Person to “chief chicken officer,” a role the 15,000-plus-unit chain says will be ...
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Contact: Desiree Torres Desiree.Torres@penton.com