Chains push small bites to fulfill late-morning cravings
Portions and price points may be shrinking, but restaurant chains aren’t thinking small. In the competition for the ultimate incremental — snack sales — brands are focusing on beverages, bites and small plates, with an emphasis on portability and value, as ways to fill in the gaps between breakfast and lunch. For a glimpse of the sales potential of morning snacks, survey the breakfast items being offered at the industry’s biggest quick-service chains, which are ...
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