Making an appeal to cash-strapped families with kids returning to school this month, IHOP said it would offer a kids-eat-free promotion at dinner through Aug. 31. Children ages 12 and under can eat free off the “Just for Kids” menu with the purchase of an adult entrée from 4 p.m. to 10 p.m. daily. Parent company DineEquity Inc. said the promotion is aimed at easing the financial burden on families, which will spend an average of $606.40 on clothes, shoes, school supplies ...
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Contact: Desiree Torres Desiree.Torres@penton.com