American consumers are constantly on the go, grabbing meals when they can, eating at their desks and in their cars. The success of recently launched chicken snack wraps at the major fast food chains reflects that. McDonald’s, KFC and Wendy’s have all launched such snacks, and Burger King has tested them, selling them for less than $2 and reporting robust sales in the mid-afternoon. According to NPD Foodworld, a consulting company based in Port Washington, N.Y., that is the ...
Register to view this article
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!
Questions about your account or how to access content?