CHATTANOOGA Tenn. Krystal will kick off an integrated online scavenger hunt Monday to promote its new Krystal Blitz energy drink. The 384-unit quick-service chain will require fans to follow its various social-media profiles on Facebook, Twitter, Flickr and YouTube in order to win free 20-ounce servings of Krystal Blitz. The promotion runs through Aug. 17, and will advertise the addresses for specific websites that will remain live for only short periods of time. Players will be ...
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Contact: Desiree Torres Desiree.Torres@penton.com