The 150-unit Lenny’s Sub Shop will attempt to turn its guests’ “likes” into love this week by offering a free half-pound sub to anyone who becomes a fan of the chain’s Facebook page. Brent Alvord, president of the Memphis, Tenn.-based chain, said word-of-mouth for the promotion has grown Lenny’s roster of Facebook fans from about 9,000 to more than 12,300 in the two weeks since the giveaway was announced. The promotion runs through Feb. 20. Lenny’s ...
Register to view this article
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to the NRN Digital and Print access package, for only a small additional amount, you can get NRN All Access, which includes premium reports such as the annual NRN Top 200 data. Either way, we ask that you register now. We promise it will only take a few minutes!