OAK BROOK Ill. McDonaldâ€™s Corp. will pay up to 40 percent of the cost of rolling a new specialty coffee program into U.S. franchised restaurants, or about $40,000 per store, according to Don Armstrong, chairman of McDonaldâ€™s National Leadership Council, a franchisee group. Armstrong said the initiative now has the support of his fellow franchisees.Some franchisees had objected to the leasehold costs of the beverage initiative, which requires retrofitting stores to sell such beverages ...
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Contact: Desiree Torres Desiree.Torres@penton.com