OAK BROOK Ill. McDonaldâ€™s Corp. chief marketing officer William Lamar Jr. said he plans to retire at the end of the first quarter in 2008, capping a career at the burger chain that lasted more than 20 years. Neil Golden, currently vice president of marketing, will succeed Lamar in the CMO post, McDonaldâ€™s said. Lamar has been CMO of McDonaldâ€™s USA since August 2002. He was part of the management team that developed the companyâ€™s Plan To Win, which helped turn around McDonaldâ€™s in ...
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