McDonald’s Corp. said late Friday that an unauthorized third party had illegally obtained e-mail addresses, phone numbers at other personal data from many customers who had signed up for e-mail and website promotions. The data breach occurred with a subcontractor of Arc Worldwide, a contractor McDonald’s hired to manage its e-mail promotions campaign. Arc hired the subcontractor, whose name was not disclosed, to actually deliver the e-mails, and the perpetrators targeted that ...

Register to view this article

It’s free but we need to know a little about you to continually improve our content.

Why Register?

Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.

 

Attention Print Subscribers:  While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!

Already registered? here.