OAK BROOK, Ill. (March 2, 2010) McDonald’s is bolstering its breakfast lineup with tests of oatmeal, an item that has proved popular in the morning at rival chains. The Fruit & Maple Oatmeal, which includes brown sugar, apples, raisins and cranberries, was being sold all day for $1.99 at a McDonald's in Salinas, Calif., and Ad Age reported the item was also being tested in Baltimore and Washington, D.C. The trial comes as oatmeal has proven its value ...
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Contact: Desiree Torres Desiree.Torres@penton.com