Wendy’s introduced on Monday its new line of Dave’s Hot ‘N Juicy Cheeseburgers, a product launch it has tested for nearly a year and a major move sources say is needed to spark sales. The cheeseburgers, named for the brand’s founder and longtime spokesman Dave Thomas, feature thicker beef patties, toasted and buttered buns, and upgraded ingredients like crinkle-cut pickles and red onions. At a downtown Chicago location, the burger was selling for $3.99 for a single, ...

Register to view this article

It’s free but we need to know a little about you to continually improve our content.

Why Register?

Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.

 

Attention Print Subscribers:  While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!

Already registered? here.