DALLAS Mooyah Burgers & Fries has opened its ninth location, which features a new prototype and decor, in the Dallas suburb of Watauga. “In this business, you have to deliver a complete experience," said Alan Hixon, who was named president and chief executive of Mooyah in March. He is the former president of Freebirds World Burritos.The Watauga unit, which opened April 20, features newly designed murals and artwork that will be employed in future locations and added to existing ...
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Contact: Desiree Torres Desiree.Torres@penton.com