Restaurants are making some eye-opening improvements and eye-popping expansions of their breakfast-beverage offerings. The ideas are percolating at all levels, from the Consumer Reports-endorsed premium coffees in quick-service chains to the smoothie selections at bakery concepts. "Beverages are becoming a bigger and bigger part of restaurants' mix," said Chris Campagna, vice president of marketing for the 140-unit Atlanta Bread Co. Bakery Café, based in Atlanta. "The mix is based on ...

Register to view this article

It’s free but we need to know a little about you to continually improve our content.

Why Register?

Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.


Attention Print Subscribers:  While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!

Questions about your account or how to access content? 

Contact: Desiree Torres 

Already registered? here.