Multiunit managers can execute high-impact unit visits by playing coach, not quarterback

What you spend your time on is who you are.Last year we interviewed more than 500 high-performing multiunit managers, or MUMs, across 28 different chains. While each one approached his or her business differently, they all had three things in common: a clear sense of which units needed their attention and why; daily coaching phone calls with each general manager; and focused and purpose-driven restaurant visits every week at every unit, with no exceptions.Unfortunately, “average” MUMs are ...

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