Quiznos Sub has launched a new national advertising campaign featuring a trio of singing cats to promote its expanded $5-$4-$3 value menu, the chain said Monday. The Denver-based system of nearly 4,000 restaurants has added two new varieties to its $5 Large Deli Sub line: a three-cheese sub, with cheddar, Swiss and mozzarella, and a turkey and ham sub. Large Deli Subs, with a price point aimed at countering rival Subway’s popular $5 Footlongs, are part of a three-tier value play ...
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Contact: Desiree Torres Desiree.Torres@penton.com