Concepts capitalize on busy consumers’ desire for snappy service, portability
Perpetually time-strapped consumers have been telling restaurants that convenience remains one of their key concerns, and they want foods they can either eat on the run, or take home or to the office. As a result, a growing number of responsive operators have taken action and are benefiting from meeting the needs of these customers. “Consumers encouraged us to put together a program to figure out a way to use us conveniently,” said Kerry Kramp, president and chief executive of ...
Register to view this article
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!