For most restaurant operators there is no game playing when it comes to maintaining or building sales on the backside of a recession, but that doesn’t mean diners can’t have a little online fun. Del Taco and Qdoba Mexican Grill are two of the latest chains using proprietary or licensed games to hook consumers and their dollars. The respective online games and the menu promotions they support have associated Facebook.com and Twitter.com social networking pages and activities, as well. ...
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Contact: Desiree Torres Desiree.Torres@penton.com