EMERYVILLE Calif. Peet’s Coffee & Tea Inc. has agreed to acquire Diedrich Coffee Co. for about $213 million in cash and stock, a move that officials said would help the chain capture a larger share of the wholesale coffee market.The transaction includes Irvine, Calif.-based Diedrich’s portfolio of brands, including Diedrich Coffee, Coffee People and Gloria Jean’s, sold primarily online and to restaurants and specialty retailers.Pat O’Dea, Peet’s president and chief operating officer, said ...
Register to view this article
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!