SAN ANTONIO At Pizza Patrón's 2007 franchisee conference, founder and CEO Anthony Swad unveiled a drawing of the company's store of the future: a freestanding, pad-built 1,200 square-foot unit with a veritable three-way freeway of distribution points: an exterior order window, an inside order counter and a drive-thru window, the chain's first. That au courant design was history just a few months later, however, when a newer, less-expensive and sleeker 900-square foot ...
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