Untapped demand for restaurant gift cards will result from an imbalance between givers and recipients this holiday season, according to the National Restaurant Association. About one in five people, or 26 percent, plan to give a restaurant gift card this year, according to an Association survey of more than a thousand American adults about their holiday dining and restaurant gift card plans conducted from Dec. 8–11. However, nearly twice as many people, or 59 percent, said they ...
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Contact: Desiree Torres Desiree.Torres@penton.com