Even foodservice is getting caught in the “Twilight” zone. With the opening Friday of the movie “The Twilight Saga: New Moon,” based on the wildly successful “Twilight” teen vampire love story series, a number of restaurant companies are tapping into the pop culture phenomenon.Burger King is doling out freebies and marketing themed items; Movie Tavern Grill is offering special showings and a blood drive: and entrepreneurs in Washington state are still planning to open a vampire-theme ...
Register to view this article
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!
Questions about your account or how to access content?
Contact: Desiree Torres Desiree.Torres@penton.com