Brands not typically associated with the sport also get in on the game
Restaurant chains that specialize in wings, pizza and beer have launched National Football League promotions to capture the game-day spirit that seemed months ago to be lost to a prolonged labor dispute. Buffalo Wild Wings began lobbying the NFL and the NFL Players Association to end the lockout when it began in March by circulating a “Save Our Season” petition to its Facebook fans. More than 45,000 signed. Football games are significant traffic-drivers for the Minneapolis-based ...
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