The industry’s leading sandwich chains may also lead the most recession-resistant restaurant segment during economic downturns, but most are competing for cash-strapped customers by juggling value-priced offerings and premium items pitched as affordable luxuries. The sector’s dominant brands “have an advantage as value becomes increasingly important today, yet value menus can peacefully co-exist with premium items” notes Bob Sandelman, whose Sandelman & ...
Register to view this article
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!
Questions about your account or how to access content?
Contact: Desiree Torres Desiree.Torres@penton.com