Coffee chain is experimenting with in-store cafes in four Canadian stores.
After losing some 225 café locations with the closure of Borders bookstores over the past year, Seattle’s Best Coffee is testing a new store-within-a-store concept in Walmart Supercenters in Canada, the company said Thursday. Owned by Starbucks Corp., Seattle’s Best Coffee, or SBC, has reached the milestone of 50,000 points of distribution, a 66-percent increase over the past year, the company said, despite the loss of outlets following the bankruptcy of the Borders ...
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Contact: Desiree Torres Desiree.Torres@penton.com