A Chicken Tikka sub is not among Subway’s famous footlongs in the United States. But in India, where the chain said it recently hit the 200-unit mark, the Chicken Tikka is one of several subs designed to appeal to local tastes. India has been increasingly targeted for development by American restaurant chains, including Chili’s Grill & Bar, KFC and Quiznos. Like other brands, Subway, which entered India 10 years ago, has tweaked and supplemented its menu to suit the dietary ...

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