Chain also launches first systemwide LTO
Smashburger has added four executives to its leadership team, including the hiring of Craig Leonard as executive vice president and president of international. The Denver-based chain of nearly 100 units also launched its first systemwide limited-time offer by taking one of its most popular regional burgers on the road. The appointment of Leonard indicates that Smashburger is looking to expand internationally. Company officials said they hope to have their first international locations open ...
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Contact: Desiree Torres Desiree.Torres@penton.com