More than anyone, you are aware of the effects the economy has had on your business. In the midst of an unprecedented second consecutive year of negative real sales, frequency of visits are down as much as 36 percent in some categories. The years 2008 and 2009 have produced significant restaurant closings, a loss of jobs and stagnant capital investment. Margins are under greater pressure, and further cuts in expenses may no longer be an option. But what you may not be aware of is that ...
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