DENVER Spicy Pickle, the 34-unit fast-casual sandwich chain based here, plans to drive sales with a new catering program that features a menu of six grilled panini sandwiches and seven different subs. To promote the program, store managers can choose to offer up to 150 free catered events for up to 12 people.Research by Spicy Pickle revealed that catering could boost store revenue by 10 percent to 30 percent, said Tony Walker, the company’s chief operating officer.Boxed lunches, ...
Register to view this article
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!
Questions about your account or how to access content?